LaunchburyKeith is the president of Keith Launchbury & Associates, a
company that since 1983 has been committed to providing practical,
realistic and innovative ideas for the improvement of business
operations. He is a renowned and accomplished international speaker,
educator and author. He is an international speaker and educator at
multiple conferences, seminars and APICS Chapter meetings.
Certified by APICS in three program areas,
He served as:
President of the Montreal Chapter
of APICS in 1983.
Regional Vice President of APICS for Canada
(CAPIC) from 1984 to 1986,
Vice President of Education Materials
from 1986 to 1988.
From 1988 to 1990 he served in a number of
executive roles for APICS.
International President of APICS in
1991, and as
Also, he was also a significant contributor to the
APICS Integrated Resource Management Program, and served as Chair of the
Curricula and Certification Council (the group that develops and
administers all the certification testing) from 1995 to 1997.
is the author of two APICS courses:
Master Planning of Resources,
Principles of Planning.
He is Certified in Demand
Driven Planning (CDDP) and is a certified instructor for the Demand
Keith obtained a Bachelor of Technology degree
in Applied Physics from the University of West London (Brunel) in 1974.
Since then he has concentrated on the implementation of planning and
control systems in a wide range of business environments.
Initially he worked as a graduate trainee for Pirelli General in
Southampton, England, specializing in method study and industrial
engineering projects. In 1977, he joined Northern Telecom's Cable
Division in Lachine, Québec, as a Manufacturing Systems Coordinator. In
this position he worked as an educator to the MRP Project Team,
developing the system requirements for MRP, specifically for the cable
making operations. In 1979 he joined AES Data, initially to implement a
Manufacturing System in the Terminals division in Mississauga, Ontario.
In 1981, he became Manufacturing Systems Manager for the entire company,
responsible for the implementation of MRP in each of the manufacturing
In 1984 he started his own group of business
educators, and since that time his company has provided education,
consulting and training services to over 120 companies in North and
South America, Europe and Asia.
He has published numerous
checklists and articles, and he is the author of the following business
"Getting Better, my journey through Transverse Myelitis,
lessons learned for health care professionals, patients and their
"Business Intelligence, lessons learned from the
oxymorons at work,"
"Intelligent Business, lessons learned from the
experts at work,"
"The Journey, unleashing the power of business
Also, he is outspoken on the need for a fundamental
change in the nature of Business Education, and won the Toyota Prize for
best paper delivered at the SAPICS conference in South Africa in 2000.
Together with Jean-Daniel Cusin, he is the co-author of the
World Class Manufacturing Checklist, and the Manufacturing Application
System Specification Standard. Together with Claire Bloom, he is the
co-author of the Great Organization, Smart Worker; Super Culture; Vital
Customer Service; Prime Technology and Power Teams Checklists, and
co-developer of the "Marketing Game"and the "Manufacturing Simulation
In addition, he has developed several educational games to
teach business concepts, and is also the author of two business
education courses. In 2010, he wrote a book about the need for business
process improvement in health care. Keith is actively involved in the
Bio/Pharma Supply Management Alliance, and is a member of the Talent
Development Sub Committee.